What are pick-up locations?
Pick-up stations have been known for parcel services for a long time: If customers are not at home, the package is sent to a Pick-up station delivered, which they can open with a code. A sales channel that has also been around for a long time is stalls with self-service as well as the automated version of it: the Milk, egg and meat vending machines. Die Pick-up stations for regional products are virtually an extension of sales stands and vending machines with many advantages.
How do pick-up stations work?
For example, you can park the pick-up stations in front of your shop or Farm shop open, which you can fill from the inside and your customers can open the front. They order products from you to pick up and receive, for example by email the pick-up code to open the storage compartment. As a result, your customers are not bound to opening hours and can take the goods with them at any time. A huge advantage for both sides is that the goods have already been paid for in advance, so that customers only have to take the order with them.
What are the benefits of pick-up stations?
With the pick-up station as a sales channel, you can do great Advertising for your regional direct marketing do. You offer your customers a very flexible shopping experience and they can pick up adapt to your needs. You can also easily pay online and in advance. You save yourself the hassle of waiting in line at a cash register and thus also having to contact other customers.
What similar business models are there?
Flexible opening hours and card payments without much contact are becoming more important to many consumers, which is why the Trend towards automated trading or shopping 24/7 See how the sales channels are labelled. The range and the automaton expand so that more than just snacks are available.
