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Sustainable & environmentally friendly. Packaging can be sexy!

Sebastian Terlunen
öffnet größere Ansicht, auf dem im FrachtPilot der Lagerbestand mit allen wichtigen Informationen geöffnet ist

Benefits of sustainable packaging

High-quality products should be in high-quality packaging. The decisive advantage: packaging made from environmentally friendly or recycled material ensure a conscious and sustainable appearance. In addition, material consumption and thus resource consumption is kept to a minimum.

Functions of packaging in direct marketing

It must be clarified in advance which functions packaging must fulfill. These are divided into protection, storage, transport and advertising/sales functions.

One thing is clear: sustainable packaging gives regional food an exclusive character. Sustainable packaging is also very suitable for advertising and sales purposes. At the same time, however, care must also be taken to ensure that the goods are adequately protected and that the packaging is suitable for storage and transportation. Illustrated clearly: Which customer becomes voluntary milk Buy in a sustainable glass bottle if the glass bottle has not been properly hygienically cleaned before refilling?

System participation obligation and registration requirement

What is that subject to system participation? After Packaging Act (§7) Packaging subject to system participation is sales packaging, outer packaging, shipping packaging and service packaging. For example, bread bags or Coffe-to-go mug.

If you want to find out whether your packaging is affected by the system participation obligation, you can carry out a quick online check below. Click here for Quick online check.

Registration requirement: legal obligations under the Packaging Act

There are a few legal obligations to consider. On the one hand, there is a registration requirement in the Lucid packaging register. In particular, the data for the packaging quantities per year must be entered in the packaging register in the packaging register. In addition, some packaging is subject to system participation, as was already discussed in the section above. Finally, there is an obligation to have a certified declaration of completeness.

Legal requirements under the Packaging Act

Since July 3, 2021, there has been a ban on single-use plastic products such as straws, cutlery, plates, stirrers, etc. Single-use plastic products include products that consist of conventional plastic and of “bioplastics” or of packaging material made of expanded polystryol (Section 3 EwkVerbotsV) have been produced.

Since January 1, 2022, there has also been a ban on plastic carrier bags with a wall thickness of less than 50 microns, with the exception of lightweight bags with wall thicknesses of less than 15 microns (Section 5 paragraph 2 VerpackG)

There is also an extended deposit requirement for disposable plastic beverage bottles and beverage cans. Single-use plastic beverage bottles containing milk or milk products (Section 31 paragraph 4 sentence 2 and 3 packaging) until 2024.

Evaluation of packaging material using the example: glass

The packaging materials are determined on the basis of various criteria, such as Use of raw materials or the CO2 footprint rated. However, there is no universal definition of “good” or “bad” materials. The packaging must be suitable for the intended use.

Basically, select the most sustainable material from the appropriate range of materials. Glass, for example, is usually of high quality. Apart from the risk of breakage, it is very safe to transport and store.

From an economic point of view, the advantages and disadvantages of glass as packaging are balanced.

From an economic point of view, however, the benefits prevail. Glass can be used in a reusable system. Less waste is generally the result. Monomaterials are generally recommended from an ecological point of view, as they are easier to recycle.

What does sustainable packaging look like?

At best, sustainable packaging should monomaterials include. It should also easy to deflate be. Reusable packaging should of course be easy to clean. A light color is also more environmentally friendly. With Glue which are used in packaging, care must be taken that they soluble in water and are not heat resistant. The labels should be as small as possible.

Conclusion: Sustainable packaging is all the rage!

Sex Sells! Well, the legal provisions of system participation obligation and registration requirement are really not sexy.

BUT: Sustainable packaging is all the more sexy. For your customers and for the environment. An absolute win-win situation.

And the nice thing about FrachtPilot: FrachtPilot can automatically calculate the necessary packaging items and transport carriers for each order. In this way, you can automatically calculate your sustainable packaging accordingly or offset returned returnable items. So it's not just good for the environment. Also save time and money by less office work and accurate billing. You see added value on all sides: for the environment, for your customers and for yourself. It's a win-win-win situation.

Just get in touch with us and we'll be happy to advise you. Of course she is guidance free of charge and without obligation. In addition, in an equally free and non-binding Test period Put the FrachtPilot through its paces! And that to an unbeatable prize. Rent monthly. Cancel monthly.