The way out of the corona crisis with your direct marketing

“Direct marketing via an online shop with its own delivery service is the only secure marketing channel in times of crisis”

Why consumers are thinking and buying regionally more than ever and how FreightPilot is digitizing direct agricultural sales: Once again, the F3 — Farm Food Future about the Freight Pilot! Our software for digitizing and automating all marketing processes in the context of direct agricultural marketing has struck a chord with many farmers in the current year. The effects of the corona crisis are leading to increasing inquiries from farmers and direct marketers of all kinds.

Focus on digital direct marketing

In a detailed interview with FrachtPilot founder Dr. Sebastian Terlunen Anja Rüweling sheds light on current developments in the marketing of agricultural products, in particular against the background of the current Covid-19 pandemic. Delivery services have never been used so intensively before. At the same time, the trend of favouring regional foods is becoming more and more common. You can read what this means for our farmers and what role the Freight Pilot can play in this in the linked article of f3 magazine:

“FrachtPilot”: Direct marketing made easy — direct and online marketing

“FrachtPilot” from Münster wants to digitize and automate direct marketing. Since the corona crisis, inquiries from farmers and direct marketers have been increasing, as founder Dr. Sebastian Terlunen explains in an interview.

The FrachtPilot digitizes and automates all planning and administrative tasks. The individual modules include a merchandise management system, order management, route optimization, digital delivery note, invoicing, automatic payment reconciliation and a freely configurable online shop. Every customer can flexibly put together a suitable software solution according to their own operational needs.